Encouraging Body Positivity, One Barbie at a Time

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Encouraging Body Positivity, One Barbie at a Time

Pricilla Perez

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Many people have cried in rage over Barbie dolls’ unrealistic bodies. Mattel, the maker of Barbie announced the will introduce 33 new dolls. The new Barbies are tall, petite, and curvy. The dolls will also come in a variety of skin tones and hairstyles. The dolls will be sold online starting Thursday (Barbie.com). They’ll be hitting stores on March 1.

Mattel has been criticized for a long time for Barbies having unrealistic body proportions. The doll is usually incredibly tall, thin, and busty. Mattel has been trying to fight that reputation.

“We believe we have a responsibility to girls and parents to reflect a broader view of beauty,” Evelyn Mazzocco, a senior vice president and global general manager of Barbie.

These toys can help raise children’s self-esteem and help erase body images that not all people have.

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